Member: Aaron Kay
Niche: woman’s fashion
Critique: home and product page

– homepage: adding social proof in the hero banner
– adding credibility logos under the main banner
– adding specific reviews with each collection banner
– product page: adding reviews through the description
– adding an emotional headline
– increasing font size and making colour black
– improving UVP’s
– do not add clickable links in description
– change to accordion style and add specific reviews with each statement or promise

Member: Brandon Hass
Niche: home security
Critique: home and product page

– adding social proof elements to her banner
– adding specificity which increases believability
– layout of the value proposition
– adding specific reviews on product description
– right way of laying out the product description
– adding headline in description
– making the design cleaner
– improving the design so it’s cleaner and more professional looking
– adding credibility logos to product page
– consistency with text snd images